Boeing Wins $7.2 Billion Order to Kick Off Air Show |
| Businessweek - Jul 9, 2012 |
Boeing Co. (BA) (BA) opened the Farnborough air show with a $7.2 billion order from Steven Udvar-Hazy’s Air Lease Corp. (AL) (AL), the first purchase by a lessor for the planemaker’s new, fuel-efficient 737 MAX.
The 75-plane firm order is for 60 of the MAX 8 version and 15 of the MAX 9, Chicago-based Boeing said today in a statement at the show outside London. Boeing’s recent tweaks to the MAX, including winglets to help save fuel, helped win over Air Lease, Udvar-Hazy said.
“The airplane we looked at last year and the first few months of this year is now a totally different plane,” Udvar- Hazy said in an interview.
Boeing is seeking to replicate Airbus SAS’s success with its A320neo at last year’s show in Paris, where the French manufacturer dominated the order book. That rout unfolded as Boeing pondered its next single-aisle move and then rushed to unveil the MAX before directors had signed off on building it.
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- Posted: 2012-07-09 11:03:19
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